Field Marketing Manager - Events (Remote Eligible)

Company: Smartsheet
Location: Bellevue
Posted on: January 24, 2025

Job Description:

Smartsheet is a tech company with a human story to tell. We're here to empower teams to manage projects, automate workflows, and rapidly build new secure solutions, using simple no-code tools. We're revolutionaries - so for us changing the way the world works is all in a day's work.The Smartsheet North America Field Marketing team is looking for a highly motivated and experienced cross-functional marketer to work closely with sales and marketing leadership, global teams, external customers/partners, and agencies to create events, high impact experiences, campaigns and programs that elevate the Smartsheet brand, build pipeline and maximize customer engagement.
As a Field Marketing Manager Events professional in our Go-to-Market (GTM) organization, you will manage all aspects of our field events from inception to execution. Events may include ABM-focused initiatives, regional summits, leadership roundtables, webinars, vendor fairs, and in-market trade shows. While events will be the primary focus, this role also requires a versatile marketing skill set to support additional projects and programs. This is an exciting opportunity to shape the next phase of growth for Smartsheet.
You will report to the Senior Manager of Field Marketing North America and can be based in our Bellevue, WA office, or you may work remotely from anywhere in the US where Smartsheet is a registered employer.
You Will:

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• Plan, develop and execute on a portfolio of events to potentially include leadership roundtables, summits, targeted ABM type events, trade shows, and other field events.
  
• Create and manage event budgets to ensure timely and cost-effective delivery.
  
• Partner closely with the Enterprise Sales teams, including leadership syncs, team meetings, QBRs and strategic alignment discussions.
  
• Oversee all logistical aspects of events, such as venue selection, registration, attendee communications, speaker management, content development, materials, and onsite execution.
  
• Conduct post-event analyses and debriefs, assessing effectiveness, demand generation, and areas for improvement.
  
• Collaborate with cross-functional teams to execute multi-touch, integrated marketing programs that align with regional objectives, revenue goals, and corporate initiatives.
  
• Track and measure event performance, providing insights, progress updates, and results to global and regional teams.
  
• Champion the core Smartsheet values and be part of the team representing Smartsheet.
  
• Travel within the U.S. and Canada for event execution as required.
  
• Support other projects or programs, as assigned.
  
  You Have:
  
  • 
    
  • At least 8 years of marketing experience, with a strong emphasis on planning and managing events.
    
  • Proven ability to conceptualize and execute unique, high-impact events that drive engagement among existing and prospective customers and sales teams.
    
  • B2B marketing experience is essential; experience in SaaS or cloud software marketing is strongly preferred.
    
  • Demonstrated expertise in executing events across in-person, hybrid, and virtual formats.
    
  • Extensive cross-functional collaboration experience; a strong team player.
    
  • Exceptional project management and organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines.
    
  • Ability to thrive in a fast-paced, dynamic environment.
    
  • A positive, proactive, and adaptable attitude with enthusiasm for new challenges.
    
  • Bachelor's degree, preferably with a focus on Marketing or Business.
    Current US Perks & Benefits:
    
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    • HSA, 100% employer-paid premiums, or Buy-up medical/vision and dental coverage options for full-time employees
      
    • 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
      
    • Monthly stipend to support your work and productivity
      
    • Flexible Time Away Program, plus Sick Time Off
      
    • US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans
      
    • US employees receive 12 paid holidays per year
      
    • Up to 24 weeks of Parental Leave
      
    • Personal paid Volunteer Day to support our community
      
    • Opportunities for professional growth and development including access to Udemy online courses
      
    • Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account
      
    • Teleworking options from any registered location in the U.S. (role specific)
      
      Smartsheet provides a competitive base salary range for roles that may be hired in different geographic areas we are licensed to operate our business from. Actual compensation is determined by several factors including, but not limited to, level of professional, educational experience, skills, and specific candidate location. In addition, this role will be eligible for a market competitive incentive opportunity.US Pay Range$92,500-$126,250 USD
      Get to Know Us:
      At Smartsheet, we've created a place where everyone is welcome - people from all over the world, all backgrounds, all ages, all colors, and all beliefs working side by side. Here, everyone can make a difference and empower others to do the same. You're encouraged to apply even if your experience doesn't precisely match our job description-if your career path has been nontraditional, that will set you apart. At Smartsheet, we empower everyone, everywhere to change the way the world works-join us!
      Equal Opportunity Employer:
      Smartsheet is an Equal Opportunity (EEO) employer committed to fostering an inclusive environment with the best employees. It is our policy to provide equal employment opportunities to all qualified applicants in accordance with applicable laws in the US, UK, Australia, Germany, Costa Rica, Japan, and Bulgaria. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
      If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.
      
      #LI-Remote

Keywords: Smartsheet, Edmonds , Field Marketing Manager - Events (Remote Eligible), Executive , Bellevue, Washington